News

Impact Interactions’ president Mike Rowland to present “Moving Beyond Counts & Traffic – Social Media Measurement That Works” at iStrategy Conference in Chicago September 16, 2010

Recent research has shown that executives across many industries are expanding their use of social media. At the same time, the research shows that the majority of executives in charge of social media do not understand how to measure their results from a business perspective. At iStrategy Chicago, Impact Interactions’ president Mike Rowland will present the case for integrated, coordinated social media programs based upon proven measurement strategies for objectives that impact the organization’s top and bottom line.

Impact Interactions Enters Partnership with PDAgroup to Bring Social Media Services to European Enterprise Customers

We are pleased to announce a new partnership with PDAgroup to serve our joint European clients. PDAgroup of Innsbruck Austria and Impact Interactions will provide a complete range of services including consulting, moderation, reporting, and social media monitoring for large organizations across Europe. To read more about this exciting new venture, please read our press release

Looking for a speaker for your next event? Would your audience enjoy learning more about social media? Contact us to learn how we can entertain and teach your audience about how to use and how not to use social media.

Impact Interactions to exhibit and present “B2B Social Media Strategies That Work” at the Internet World 2010 London

Members of the Impact Interactions team will be hosting a conference exhibit at the Internet World 2010 show in London from April 27 to 29. We’ll have our latest whitepapers and social media briefs on using social media and online communities to drive business results. Additionally, our president Mike Rowland will deliver several presentations during the event showcasing Impact Interactions’ experience with global B2B social media projects. The client team from SAP’s partner channel in EMEA working on the Best Performance Challenge will join Mike to demonstrate how social media can enhance partner enablement, lead generation, and sales in a highly competitive industry.

We look forward to seeing you there. You can find us at exhibit area 7067, next to the Social Media Theater. Please stop by and meet our team.

Impact Interactions to Present Interactive Workshop ”Social Media – Building a Menu for Your Guests” at the Management Center of Innsbruck, Austria

Using social media to grow your business’ results has never been more important than it is today. Presenting at the prestigious MCI Entrepreneurial School in Austria, Impact Interactions’ President and Social Media expert Mike Rowland will lead senior executives in the best practices and strategies for using social media to achieve their business goals.

Impact Interactions’ president Mike Rowland to speak at the International Council of Shopping Centers’ Idea Network Meeting

Mike Rowland was selected to address the attendees of the Boston Idea Network Meeting run by the International Council of Shopping Centers (ICSC) on July 8th and 9th. Mike will be presenting to the leaders of major retailers, franchise companies, financial institutions, construction companies, and real estate developers. In addition to presentations on using Social Media to help your business, Mike and his associates from Impact Interactions will also conduct learning workshops for companies interested in starting their Social Media programs at the meeting.

Presentations from the Online Community Unconference – June 10, 2009 in Mountain View, CA

Our president, Mike Rowland presented at this event of over 300 online community professionals. Mike hosted sessions on B2B Communities: What Works and Building an ROI Framework for online communities. The presentations are available in our Social Media Resources area.

What's Happening

Impact Interactions president Mike Rowland to present "Moving Beyond Counts and Traffic – Social Media Measurement That Works" at iStrategy meeting in Chicago, September 16

Read More



What's New?

Moving Beyond Counts & Traffic – Social Media Measurement That Works

Research into social media continues to demonstrate that measurement remains a high priority for executives,...

Read More


Social Media: Whose Brand Is It? A Contrarian View

This week's Fortune Magazine has a very interesting article in its career section titled "Building...

Read More



Impact Interactions on Twitter