Our Blog
Our newest location – Chicago Illinois
July 29, 2011
Posted in Social Media Industry
As many of you know, Impact Interactions was started in Chicago back in 2003. After several years in Maryland, we’re opening our newest office in the Windy City as of August 1, 2011.
Management Efficiency – Using Dashboards for Executive Reporting
June 15, 2011
Posted in Best Practices,Measurement & Reporting
Simplistic, versatile, and aesthetically pleasing, dashboards are the future of reporting and offer an enhanced way to view your data and make decisions from all your metrics.
Why Blogs Work in B2B – Featured B2B Magazine Article
June 7, 2011
Posted in Best Practices,Impact Interactions clients
When you look at the B2B market, what’s necessary is thought leadership, and you cannot get thought leadership in 140 characters or a Facebook post.
Cisco Service Provider Community Makes Business Personal
May 26, 2011
Posted in Best Practices,Community Moderation
We invite you to read and learn from Impact Interactions’ interview with Deborah Strickland, Manager, Social Media and Digital Marketing for Cisco Systems. Deborah manages the Cisco Servicer Provider Community for executives in the mobility industry, as well as many other social media projects. Listen to Deborah discuss the challenges of creating a collaborative online environment for a group and a level of professionals who not only compete, but also typically avoid sharing information. Join us and allow Deborah’s innovative strategies for engaging her target audience and generating fresh, compelling content to pack some punch to your online strategy.
How SAP Partners Are Using Video to Accelerate Their Demand Generation
May 20, 2011
Posted in Best Practices,Impact Interactions clients
By combining the power of video into your web site, you present an opportunity to engage and learn more by starting the relationship early and demonstrating the power of your solution long before your competition.
Building Internal Wins – Avoiding the Social Media Dilemma
April 20, 2011
Posted in Best Practices,Measurement & Reporting,Social Media Trends
To get the WOW factor into your presentations, you must move beyond the “what went up and what went down” type of analysis and instead focus on the key executive level achievements for your efforts
The Social Media Dilemma
April 18, 2011
Posted in Social Media Industry,Social Media Trends
As is often the case with conferences, the best part is usually the networking that we do at lunch, cocktail hours, and late night at the hotel bar. What I found fascinating about this particular conference and its attendees was the dilemma that many are in relating to social media.