Comments on: Ricky Gervais (Unintentionally and Eloquently) on Facebook vs. Customer Communities http://impactinteractions.com/best-practices/ricky-gervais-unintentionally-and-eloquently-on-facebook-vs-customer-communities/825 Online Community and Social Media Best Practices Wed, 16 Nov 2011 21:14:46 +0000 hourly 1 By: MatthewLees http://impactinteractions.com/best-practices/ricky-gervais-unintentionally-and-eloquently-on-facebook-vs-customer-communities/825#comment-1822 MatthewLees Fri, 05 Mar 2010 01:29:01 +0000 http://impactinteractions.com/?p=825#comment-1822 Thanks, Bill. I was so focused on the big/small connection thing that I didn't even pick up on that aspect of the quote. I'm glad you mentioned it, as I think it definitely applies. Thanks, Bill. I was so focused on the big/small connection thing that I didn’t even pick up on that aspect of the quote. I’m glad you mentioned it, as I think it definitely applies.

]]> By: Bill Johnston http://impactinteractions.com/best-practices/ricky-gervais-unintentionally-and-eloquently-on-facebook-vs-customer-communities/825#comment-1821 Bill Johnston Fri, 05 Mar 2010 00:57:48 +0000 http://impactinteractions.com/?p=825#comment-1821 Great post Matthew - reading this "“But, I think I’d rather do stuff that makes a big connection with a few people than a small connection with loads. I’d rather this be a few people’s favorite show, than, you know, millions and millions of people’s 10th favorite show. Because what’s the point otherwise?”" also sparked a thought - the desire to be the best (product, experience, engagement, community) in a niche. Like GE's practice of being #1 or #2 in a category, or exiting. Great post Matthew – reading this ““But, I think I’d rather do stuff that makes a big connection with a few people than a small connection with loads. I’d rather this be a few people’s favorite show, than, you know, millions and millions of people’s 10th favorite show. Because what’s the point otherwise?””

also sparked a thought – the desire to be the best (product, experience, engagement, community) in a niche. Like GE’s practice of being #1 or #2 in a category, or exiting.

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